‘Social media’ is inherently a selfish medium.
Subtopic: Society · social media, self and society
How to structure your answer
Written within the word limit
319 words · target 1200 words · 90 min
Interpreting the Topic
The hinge is the word 'inherently'. Nobody disputes that social media hosts selfishness; the question is whether selfishness is essential to the medium — built into its architecture — or contingent on its current business model and our habits. Argue both sides with evidence, then resolve: selfish by design incentives, not by destiny.
Dimensions to Develop
- The selfish architecture: the attention economy monetises self-display; likes and follower counts quantify the self into a scoreboard; recommendation algorithms feed echo chambers that flatter existing beliefs; the very grammar of the medium — profile, feed, broadcast — puts 'me' at the centre.
- The harms that follow: comparison-driven anxiety among adolescents, trolling and performative outrage, polarisation, misinformation travelling faster than truth, and rumour-fuelled violence such as the 2018 WhatsApp lynchings.
- The selfless counter-record: Kerala's 2018 floods saw rescue coordinated over social media; the 2021 oxygen and plasma SOS networks saved lives; #MeToo converted private injury into collective voice; farmers, artisans and MSMEs found markets; teacher-creators democratised learning.
- Resolving 'inherently': the same connective tissue produces narcissism under advertising incentives and solidarity under crisis — which shows selfishness is a property of the business model, not the essence of the medium; Wikipedia and open-source communities prove pro-social architectures are possible.
- Reclaiming the social: platform accountability (IT Rules 2021), data rights (DPDP Act 2023), algorithmic transparency debates, digital literacy in schools, and personal disciplines of digital minimalism restore agency to users.
Quotes and Anchors
- Sherry Turkle's 'Alone Together' — connection without intimacy.
- 'The Social Dilemma' on persuasive design; the aphorism that when the product is free, you are the product.
- Kerala floods 2018 and the COVID second wave 2021 as the medium's finest hours.
Closing Synthesis
Conclude that social media is a mirror with a magnifier: it reflects human nature and amplifies whatever its incentives reward. Today those incentives reward the self, so the medium tilts selfish — but inherently so, no. Redesign the incentives, regulate the platforms, educate the users, and the social can be put back into social media.
What an examiner expects to see
- The claim's hinge is 'inherently': is selfishness essential to the medium, or a property of its current advertising-driven design and our habits of use?
- Selfish-by-design case: the attention economy monetises self-display; likes and follower metrics turn the self into a scoreboard; algorithms build echo chambers that flatter the user.
- Harms: comparison-driven adolescent mental-health decline, trolling, polarisation, misinformation outpacing truth, and rumour-fuelled violence such as the 2018 WhatsApp lynchings.
- Counter-record: Kerala flood rescue coordination (2018), COVID oxygen SOS networks (2021), #MeToo, farmer and citizen mobilisation, artisan livelihoods and teacher-creators — the medium at its most social.
- Resolution: selfishness is a business-model property, not an essence — Wikipedia and open-source communities prove pro-social digital architectures exist.
- Way forward: platform accountability (IT Rules 2021), data rights (DPDP Act 2023), algorithmic transparency, digital literacy and digital minimalism restore the social in social media.
Concrete cases, schemes and judgments
- Kerala floods 2018: social media crowdsourced rescue locations for fishermen volunteers
- COVID second wave (2021): oxygen and plasma SOS networks on Twitter and WhatsApp
- #MeToo movement converting private injury into collective voice
- 2018 WhatsApp rumour lynchings prompting message-forwarding limits
- 'The Social Dilemma' (2020) documentary on persuasive design and attention harvesting